For the first time ever, Apple introduces two new distinct lines of iPhone: iPhone 5c and iPhone 5s.
iPhone 5c features an all-new colorful design combined with the amazing technologies that customers love in iPhone 5, including the 4-inch Retina display, the blazing-fast A6 chip, iSight and FaceTime HD cameras, ultrafast LTE wireless, and great battery life—up to 10 hours of talk time and up to 10 hours of browsing on LTE.
Its hard-coated polycarbonate enclosure comes in five vibrant colors—Blue, Green, Pink, Yellow, and White. A new Apple-designed case with a soft-touch silicone exterior and microfiber lining complements iPhone 5c perfectly and is available in six gorgeous colors—White, Pink, Yellow, Blue, Green, and Black—for up to 30 fun combinations. iPhone 5c comes with iOS 7.
A new iPhone 4s 8GB model will also be available.
iPhone 5s is the most forward-thinking iPhone yet, with state-of-the-art technologies all engineered into a beautiful thin and light metal design. It features the A7 chip with a 64-bit desktop-class architecture—the first ever on a smartphone—and an operating system built specifically for it; Touch ID—an innovative way to simply and securely unlock iPhone with the touch of a finger; and an 8-megapixel iSight camera with True Tone flash that makes taking photos faster and easier than ever. With support for up to 13 LTE bands, customers can connect to ultrafast networks in more places around the world than ever.
Featuring a thin and light, precision-crafted design, iPhone 5s comes in three elegant metal finishes: Gold, Silver, and Space Gray. An Apple-designed iPhone 5s Case, made of premium leather, is available in six rich colors—Black, Brown, Blue, Beige, Yellow, and (PRODUCT) RED.
iOS 7, the most significant iOS update since the original iPhone, features a stunning new user interface, completely redesigned with an elegant color palette, distinct, functional layers, and subtle motion that make it feel more alive.
iOS 7 has hundreds of new features, including Control Center, Notification Center, improved Multitasking, AirDrop, enhanced Photos, Safari, Siri, and introduces iTunes Radio, a free Internet radio service based on the music you listen to on iTunes.